Data: Olympics Provided Short-Lived Bump for Peacock

The event that drove the most Peacock mobile app downloads from the Olympics, which ran from July 23 to Aug. 8, was the women’s gymnastics team final, which took place on July 27.  That’s according to data provided exclusively to Variety Intelligence Platform by app analytics firm Apptopia, which found that between June 1 and… Continue reading Data: Olympics Provided Short-Lived Bump for Peacock

Social Media Speed Bump Could Slow Cryptos’ Path

In the age of social media, anyone, at any time, can rise up to become an influencer. And they can encourage the masses to do any number of things. Try makeup or read a “hot” new novel. Social media has been a huge point of leverage for musicians or activist or artists (sometimes all three… Continue reading Social Media Speed Bump Could Slow Cryptos’ Path